Social Media Marketing - Iris Carter-Collins, Speaker and Coach

Visibility online is a key strategy in making your product and brand more familiar to a large customer base

Visibility online is a key strategy in making your product and brand more familiar to a large customer base. Sites that are dedicated to social media networking are the most obvious choices for this. Social media sites are very popular and you will benefit from using them to advertise your business. This may be the make or break factor. Keep reading to learn some good social marketing hints. If you have a blog, make sure that you have (and if you don’t, add it) a “like” button on the top-right corner of your page. This button makes it easy for readers to “like” your content on Facebook. They don’t even have to leave your blog to do it. If you keep the process very simple, people will be much more inclined to take this step, thereby increasing visibility for you.

TIP! Produce new blog entries often and at regular intervals. Readers will return more frequently if you are continually presenting new content.

Do not expect to see immediate results. It takes time to create a truly winning social media campaign. It requires you to continue working on drawing people to your Facebook or Twitter pages. This must be done prior to beginning a large-scale campaign. Make sure you mention your social media presence in your other marketing campaigns. Attract more customers to your products or your store by using your profile on social media sites. Let them know about new locations or discounts you have going on. Offer them exclusive coupons or limited offers reserved for your Facebook fans. People will interact with you on social networks if they perceive it as interesting. You can promote your products by organizing chat sessions where you answer your customers’ questions. This is also a prime opportunity to educate prospective clientele about what you have available. Since this whole environment is interactive, you can also include personal touches that help set you apart in your market.

If you host blogs for employees on your website then the added traffic they attract can help your bottom line

TIP! Frequently update your social networking site. Many people are used to constant updates on their social network sites, and if you aren’t offering this to the consumers, they will end up going elsewhere and you will end up losing lots of customers.

If you host blogs for employees on your website then the added traffic they attract can help your bottom line. These blogs offer added value to site visitors and also improve your relationship with existing customers. It gives them a chance to understand your business ethics, get a feel for your work environment and realize what it takes to make your products. This is a good way to encourage trust and open communication. A photo submission contest is a fun way to get the word out about people who use your brand. Offering prizes for the most original photograph that includes your brand or logo can really help to promote your business. Inevitably, entrants will also share their photos on their networking pages, increasing the visibility of your brand twofold. You will establish a great impression with your social media marketing if you spend time interviewing important experts from your niche. Make videos of these interviews and present them on YouTube. Besides giving people intriguing content, you’ll gain a reputation of authority by regular association with the niche leaders you interview. This gives you an authenticity that money can’t buy!

When creating your marketing plan, these tips can be a crucial staple to ensure that you attract and keep your customers. If you are a social media novice, it will not take long for you to see the value in these ideas, as social media websites stand among the most useful methods of generating awareness among new potential customers. They can also strengthen your bond with existing ones. Want more information about this topic? Sign up for our Local Digitial Marketing strategies you can start today! Do you need more traffic? Positive reviews that bring sales? Banner ads to build your brand and promote your products? Social media profile covers for your Facebook, Twitter, LinkedIn, and other social media? WE CAN DO IT ALL for you and at a price you can afford! Contact Me Today! Iris Carter Collins, Digital Marketing Strategist 301-604-6953 – Laurel Maryland

 
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