Social Media Marketing - Iris Carter-Collins, Speaker and Coach

By having an online presence through social media can really help your business generate a huge following

By having an online presence through social media can really help your business generate a huge following. You are able to dictate what your customers and potential customers see about your business, and you can quickly communicate with them. Social media is an effective way to easily distribute marketing promotions. Marketing companies specialized in social media are not always a good solution. A lot of these companies are fly-by-night operations out to fleece new Internet marketers who don’t know any better. By creating fake social media accounts with programs that automate the process, these companies vastly inflate their statistics. Although you may see your view count rising, actual people are probably not seeing your advertisements; therefore, the money you are paying these companies is going to waste.

TIP! Produce new blog entries often and at regular intervals. Readers will return more frequently if you are continually presenting new content.

Tell all your customers that you plan to use social media in your marketing campaign. When a person starts following someone on a social network, the fact that they have done this will often appear on their friends’ feeds. This powerful advertising method doesn’t require you to lift a finger. This type of word-of-mouth advertising is what will help your business continue thriving. Create a strategy prior to starting with social media marketing. You need to know who will oversee the site’s content, how the layout will look and the amount of time that will be dedicated to updating the site. You need to have a time in which you plan on reaching the goal that you have set. To succeed, stick as closely as possible to your plan. Make your site more social media-friendly with comments, ratings, and favorite lists. If you add these options, your visitors can find the content that everyone has read, and they will be able to give you their opinion.

Keep social network sites fresh and novel for your readers

TIP! Ensure that you are always updating your blog and sharing it with your social media sites. Make sure any promotion or sale you are having is posted to your blog.

Keep social network sites fresh and novel for your readers. The busy people who use social networks are accustomed to frequent updates and if you fail to provide them, you might be putting your business at a serious disadvantage. Depending on your product or service, don’t spam your customers unnecessarily with irrelevant information all day long; but, you should make updates 3-4 times per week. In order to make social media marketing efforts attractive to customers, utilize special discounts and deals open only to followers. If customers are treated specially for being followers, they are even more likely to subscribe and stay subscribed to your feed or profile. Try setting your Twitter account to where it gets automatic tweets. You may also choose a few bloggers that can post high-quality content and updates that include links to their written posts. They’ll be very grateful for your promotion of them, and your own subscribers are likely to get a kick out of the good content.

Your business can benefit from creating and maintaining an identity on social media networks, as this is important to brand recognition and marketing

TIP! If you run a blog for your business, allow readers to retweet the content easily via a button included with each posting. Placing it strategically at the top of the page will make it quick and easy for viewers to share your content over Twitter.

Your business can benefit from creating and maintaining an identity on social media networks, as this is important to brand recognition and marketing. By using the advice in the above article, you will increase customer communication and expand your customer base with social media marketing. Want more information about this topic? Sign up for our Local Digitial Marketing strategies you can start today! Do you need more traffic? Positive reviews that bring sales? Banner ads to build your brand and promote your products? Social media profile covers for your Facebook, Twitter, LinkedIn, and other social media? WE CAN DO IT ALL for you and at a price you can afford! Contact Me Today! Iris Carter Collins, Digital Marketing Strategist 301-604-6953 – Laurel Maryland

 
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