Mobile Marketing - Iris Carter-Collins, Speaker and Coach

Do you know anything about mobile marketing

Do you know anything about mobile marketing? Have you created your own personal marketing plan? Does your plan need improvement or refinement? Is what you’re using working with your business or against it? Are you confident that you are using your plan the way you should? If you do not know the answers to these questions, read the tips below.

Do not pester your clientele with pointless messages. Always ensure that what you are saying is relevant. Some businesses failed in their mobile marketing endeavors because they chose to send arbitrary and impractical text messages to their customers. Send content that you would want to receive yourself, something that is of benefit to the recipient.

Every printed ad you publish should include a QR code for those with smartphones

Every printed ad you publish should include a QR code for those with smartphones. QR codes are a good way to get people that have smartphones to visit your site. You should put the QR code everywhere: catalogs, brochures, posters, business cards, and any other printed materials you use. With a QR code, an interested customer can instantly find out more information about your products and services.

When it comes to mobile content, it is best to use the least amount of words you need to get your point across. Having tons of content will only serve to frustrate your customers, so keep your writing to a minimum. Mobile marketing demands short, concise, and direct messages to consumers.

TIP! You can use your friends in order to beta-test your marketing efforts with emails, website, banner advertising, and other venues. Consider hiring someone to test out your system in order to get an unbiased viewpoint.

Get some of your friends to help test your emails, site, ads, and other aspects of your campaign. For even more objective input, you may want to consider paying for outside testing services.

Use your mission statement to keep your efforts focused. Maintaining your principles is key to you being successful in your business plans.

One of the most effective ways to raise profits is to do mobile marketing. There are many more people that are using their phones to download apps or use social networking sites. The two options mentioned are both great ways to market your business. Make sure that you are bringing what you have to offer to the people, don’t make them have to find you.

TIP! Your home base is the main element of your campaign. Your strategies with mobile marketing should focus on getting people to and keeping people in your home base.

Although texting with abbreviations is commonplace nowadays, most people haven’t got a clue what they mean. A customer who may have purchased from you will not do so if they cannot understand your advertising.

Don’t forget to include links to your social media accounts on your main website

Don’t forget to include links to your social media accounts on your main website. Customers typically won’t search for your company’s social media profiles, but if they are aware you have a profile on one of their social media sites, they will likely take a look to see what you have to say.

TIP! Mobile marketing is a great way to increase your profits. It allows you to tap into the millions of potential customers that communicate primarily with their phones.

Mobile marketing can attract a lot of customers, but you need to make it work on multiple platforms. If technical glitches arise because of platform incompatibility, you could lose customers.

Are you more informed when it comes to mobile marketing? Do you have a new plan or a better plan now? Can you now use things that work with your business? Do you know how to properly apply your plan? With any luck, the tips above should have created better answers.

Want more information about this topic? Sign up for our Local Digitial Marketing strategies you can start today! Do you need more traffic? Positive reviews that bring sales? Banner ads to build your brand and promote your products? Social media profile covers for your Facebook, Twitter, LinkedIn, and other social media? WE CAN DO IT ALL for you and at a price you can afford!
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Iris Carter Collins, Digital Marketing Strategist
301-694-6953 – Laurel Maryland

 
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