Facebook Marketing - Iris Carter-Collins, Speaker and Coach

Many communication opportunities await you on Facebook, both with customers and people within your niche

Many communication opportunities await you on Facebook, both with customers and people within your niche. Social media outlets are continuing to increase in popularity, largely because people enjoy communication. Use Facebook as a marketing tool and watch your business grow. Make sure to communicate with your fans to understand their needs. Acknowledge the posts that people make. Lots of successful entrepreneurs have gleaned great marketing ideas right from members of the public. Don’t ignore the fans you have because they’re the ones that have gotten you to where you are at this point.

TIP! Regular interaction is key. Pay close attention to your followers and what they want.

Contests are a good way to attract people’s attention. Try throwing a prize giveaway on your Facebook business page. Free samples and discounts are another way to attract followers and get them to try your products. Just be sure you actually follow through or your business will not be trusted. Give Facebook ads a try. Your normal posting will only deliver so much in term of promotion for your product or service. To reach more into your specific channel, you should buy some ads on Facebook. These will add to the traffic that your product brings. With custom audiences, you can target your ads more effectively. This is a good way to improve your conversion ratio and reduce what you spend to develop your campaign.

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To build a solid fan base is the most important first step to Facebook marketing

TIP! A great way to interact with your subscribers is to respond to their comments on your wall. Keep an eye on your all and any twitter messages that contain your company handle.

The most important first step to Facebook marketing is to build a solid fan base. Do not invest in promotions until you have a strong base with thousands of followers. When you hit that mark, your conversions will start happening rapidly. Interact with your existing audience. There are people that just want likes and then they forget about existing fans. In order to market using Facebook, your audience should feel respected. These customers can champion your brand if you engage them effectively. One way to entice people to follow you is to only show content to those who are following you. Having hidden content will make it so those who are interested will have to become a fan. Try to hide just a small portion of the content on your page so you don’t have trouble with SEO later on.

Establish a personality for your brand

TIP! Link all of your published content to your Facebook. If you publish a blog, configure Facebook to automatically include a link and summary of your post.

Establish a personality for your brand. When people see posts that are boring or stale, they will think that your products are also stale and boring. Always stay professional though, to keep people feeling secure in your brand. It is crucial to nurture the relationships you make on Facebook. You need to stay in touch with your subscribers and interact with them on a regular basis. Keeping your content fresh is a great way to build a relationship that lasts. Remember to offer incentives and rewards to your loyal customers. Try to respond to all of the communications you receive. This includes comments in your inbox as well ones posted on your page. It’s going to take lots of effort and time on your part, but your subscribers are sure to appreciate a personal touch.

Are you prepared to put social media to work for you and allow it to help your business grow? Nearly everybody enjoys social media, so try taking advantage of this by using Facebook marketing. Keep the advice shared here in mind to help give your business the boost it needs. Want more information about this topic? Sign up for our Local Digitial Marketing strategies you can start today! Do you need more traffic? Positive reviews that bring sales? Banner ads to build your brand and promote your products? Social media profile covers for your Facebook, Twitter, LinkedIn, and other social media? WE CAN DO IT ALL for you and at a price you can afford! Contact Me Today! Iris Carter Collins, Digital Marketing Strategist 301-694-6953 – Laurel Maryland

 
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