Video Marketing - Iris Carter-Collins, Speaker and Coach

Do you want to make a good video but do not know what you are doing

Do you want to make a good video but do not know what you are doing? Do you understand the concept, but lack sound advice? This article can help. If you check out the tips below, you’ll be on firmer ground when you begin your video marketing campaign. The more videos you make, the better. As you upload and promote more and more videos, your target audience will look forward to your latest and greatest offerings. This can draw in additional viewers as you’ll be exploring a diverse number of topics, too.

TIP! Optimize your videos. As you put your videos on different sites, come up with a separate title and description for them all.

You can edit your videos when they are placed on YouTube so you should use this to your advantage. You can put annotations on a video, for instance. Use this feature to add some information, share a coupon code or a link to your site. The content of your video plays an essential role in its success. You can spend thousands of dollars on fancy equipment and the latest technology, but it will all be for naught unless you use it to create interesting and exciting content. Folks will surely watch any video that offers the information they truly want. Bearing this in mind, do your best to buy the most camera you can afford to shoot with.

If your marketing video is more than 20 minutes in duration, you might run into problems

TIP! You do not have to have a professional record your video for you. It isn’t necessary to have professional gear for your videos.

If your marketing video is more than 20 minutes in duration, you might run into problems. If you’re showing off a product and how to use it, it can take you over 20 minutes, and that is no problem. If you’re just updating folks, do it in 10 minutes or less. You should include screenshots of your web pages in your videos. Your viewers can see the site and its setup. Also, use screenshots when creating how-to videos.

Save your screenshot, and with the help of video editing software, you can implement them into your videos. An excellent tip for people starting out with video marketing is to choose great titles. A title that’s powerful and relevant to the video will draw people to it. This first impression can make or break your video’s success. You should always think of a good title for your videos.

You can present a product to potential customers through video marketing

You can present a product to potential customers through video marketing. Potential customers will gain confidence in your products if you provide short demonstrations and how-tos. When they see the product in action they connect with it and are much more likely to order. An effective method in producing your content is by working with other people. You don’t have to just use people you work with. You can also try loved ones or people you know in your community. Most people will happily agree to help in exchange for seeing their name in the final credits.

TIP! Keep your videos focused on a single topic. If you are poorly prepared, you can easily veer off topic.

You should put your videos on YouTube. Your video marketing content and the campaign should start here. Video hosting is free. You also are then on the third highest visited website on the planet. It’s the second most-used search engine and the top video hosting site. You can use video marketing to boost your business. You just need to use what you know and keep learning more about it. Millions of people are constantly watching videos online. Take full advantage of that opportunity!

Want more information about this topic? Sign up for our Local Digitial Marketing strategies you can start today! Do you need more traffic? Positive reviews that bring sales? Banner ads to build your brand and promote your products? Social media profile covers for your Facebook, Twitter, LinkedIn, and other social media? WE CAN DO IT ALL for you and at a price you can afford! Contact Me Today! Iris Carter Collins, Digital Marketing Strategist 301-604-6953 – Laurel Maryland

 
%d bloggers like this: